It began in 1997, when Keith bought an old abandoned bank branch.
His own ageing mother was in need of mobility products including, amongst other things, a stairlift. Shocked at the high prices the big national companies were charging in this sector – Keith used the old NatWest building, to purchase (wholesale) and assess special chairs and beds along with other mobility items…. but above all – STAIRLIFTS. He formed ‘Castle Comfort’ a name deriving from his home town of Newcastle under Lyme – part of the Stoke on Trent conurbation in Staffordshire. The very first (and exciting) delivery was in fact a riser recliner chair for his own mother. And then a walker… and then an electric bed… and then…. A STAIRLIFT.